- Total Revenue Per Daily Route: You can Calculate the total number of pools and total gross revenue generated on each of your daily routes. By looking at the total miles driven, and amount of chemicals used on each daily route you can come up with a pretty good net profit number for each route. This is a real game changer and allows you to make adjustments. Maybe one day you are driving 20% more miles and using 20% more chemical on that one route. Time to make some changes. Maybe you need to remove some of those customers and consolidate your route.
- Average Revenue per Customer: Calculate the average amount of revenue generated by each customer within a specific period. This metric helps you understand the value of each customer to your business and can guide your efforts to maybe increase your prices.
- Referral Rate: Measure the percentage of new customers acquired through referrals from existing customers. A high referral rate indicates satisfied customers who are actively recommending your services, which can be a cost-effective way to acquire new customers.
- Employee Productivity: Track the productivity of your employees by measuring metrics such as the number of jobs completed per day, or the revenue generated per employee per day. This helps you identify high-performing employees and areas where productivity improvements can be made.
- Upsell and Cross-Sell Revenue: Measure the additional revenue generated through upselling and cross-selling services or products to existing customers. By encouraging customers to purchase additional services or upgrade their existing packages, you can increase revenue and customer satisfaction.
- Response and Resolution Time: Monitor the average time it takes to respond to customer inquiries and the time it takes to resolve customer issues or complaints. Timley and efficient customer service can contribute to customer satisfaction and loyalty.
Remember, the specific KPI’s you choose should align with your business goals and objectives. Regularly monitoring these metrics and using the insights gained to make informed decisions can help drive the growth of your pool care business.
Don’t let this cause you to take on more projects than you can handle. Maybe it’s time to hire a bookkeeper that can feed you these reports weekly or monthly. Let me know in the comments if you interested in learning more about best Key Performance Indicators for your pool care business.
Business and Employee KPI’s aren’t the only Metrix you need to run your pool care business. The Pool Service App, Skimmer allows you to generate reports on all aspects of your pool service such as invoicing, profitability, labor, chemical dosages, and installed parts and products. Skimmer reports make it easy to forecast chemical needs and make rate adjustments for unprofitable customers. Click Below to learn how Skimmer can help you level up your pool care business.